Читать онлайн книгу "42 истории для менеджера, или Сказки на ночь от Генри Минцберга"

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? ????? ????? ????? ?????????? ???????? ??????????? ????? ???????? ?????????? ?????????? ????????????? ???????????? ????????? ?????????? ????????????. ????????? ??????????? ??????? ? ????? ??????, ????? ?????????? ?? ?????????? ????: ?????????? ????? ???????????? ?????????; ???????? ???????? ????? ????? ?????????; ??????????????? ?? ???????? ??????? ? ?????; ???????? ??? ?????????? ??? ?? ???????? ??????? ????????.

??? ??????, ???????? ?????????? ??????? ? ??????????? ???????, ?????????????? ???????? ????????: ??? ?????????? ? ??????. ? ???????????? ??????? ????????? ????????????????軠? ???? ??? ?????? ????????????? ???????? ? ???? ???????? ????? ?????.

?????????? ?????????? ?????? ?????, ??????????????? ???????? ?? ??????????? ?????????? ? ????, ???? ????????????? ?????? ???????, ? ??????? ??? ????????.

? ??????? a4.pdf ???????? ???????????? ?????.





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Henry Mintzberg

Bedtime Stories for Managers

Farewell to Lofty Leadership?

Welcome Engaging Management



All photographs by Lisa Mintzberg unless otherwise noted

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??? ????? ????????. ??????????????? ???? ????? ??? ?? ????? ? ????? ???? ???????????? ??? ??????????? ?????????? ????????.



Henry Minzberg

Bedtime Stories for Managers

? Henry Minzberg

Published in 2019 by Berrett-Koehler Publishers, Inc.

www.bkconnection.com (http://www.bkconnection.com/)

All Rights Reserved

? ??????? ?? ??????? ????, ???????, ??????????. ???????????? ?????? ? ??????, 2020


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?? ???, ???????-?? ????? ?? ?????????? ??? ? ?????????. ???????????: ?42 ??????? ??? ??????????, ??? ?????? ?? ?????, ?????-?????, ??????? ??? ?? ????? ??????? ?? ???????? ?????? ????????? ????? ? ????????????? ????? ???? ?????????? ? ????? ?? ????? ? ?????? ????? ??????? ?? ??? ??????. ????? ?? ???????, ???????? ??? ?? ???????? ???? ????????? ??? ?? ???????, ? ?? ??????? ????????? ????? ????????? ????? ??? ??????? ? ???? ?????? ??? ????????? ???? ??????????? ????? ??????? ???? ? ?????? ?? ??? ???????? ?????????? ??????, ??? ??? ?? ??????? ???? ?????? ??? ???? ????????.

?????? ??????? ?????? ??? ???? ?????: ?? ??? ?? ???????, ??? ??? ????? ????????????, ???????????? ?? ?????? ???????, ???????? ? ?????? ??????, ? ?? ????? ??? ??? ???????? ? ??????? ???????? ???????? ???, ??? ?? ??????-?? ????????????? ???????? ?????????. ? ????? ????, ??? ????? ??? ? ??? ????? ?????? ? ????????, ???? ?? ?????? ???????????, ???? ?? ?????? ???, ? ?????????? ???????, ??????? ???????????? ???? ????????????.

????????? ??? ????? ? ????? ???? (mintzberg.org/blog (http://mintzberg.org/blog)), ????? ??????? ? ??? ??? ???? ????, ???????????? ?? ?????? ?????? ? ???????. ? ????? ??? ? ???? ?????? ????? ??? ??????? ???????????? ????????? ???????: ????? ? ??? ????????? 101 ???????. ??? ????? ???? ?????, ??? ????? ???? ???????? ???????-??????? ??? ?????? ?? ?? ????????? ????? ? ???????? ?? ????? ??? ??????????? ????? ??? ?? ? ??????, ??? ?? ??????, ?? ???? ?? ????, ??????? ? ??????? ???????? ????, ???????, ? ??? ? ???????? ? ?? ??????????.

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???? ??? ??? ?????? ?????? ? ?? ??????? ??????? ??????????? ??? ?????????? ????????? ??????????

????? ? ??? ??????? ??????? ???????: ??? ?????? ??????, ? ????? ??????, ??? ?? ?????? ??????? ??? ??????, ????? ????? ?????????

??????????? ?? ??? ?? ???, ????? ?????????? ?? ????????, ??? ?? ? ????? ?????? ?????????

????? ??? ??? ??????: ????????? ??????? ??? ????? ???? ????????? ???? ?????



???? ? ?????? ?? ??????? ?? ??????? ?????? ??????? ??????, ???????? ??? ?????, ????? ?????? ? ??????. ???? ?? ?? ??????? ??????, ???????? ??? ?????, ????? ????????? ????????? ????, ??? ?????? ??????.

?? 101 ? ?????? ??????? ? ????? ????? ? ?????? 42, ???????, ??? ??? ???????, ???????? ?????????? ???????????? ??????. ???????, ??? ????? ??????? ?????? ?? ?????: ??? ? ??? ? ?????? ?? ????? ??? ??????????? ???? ???????????, ?????????????, ??????? ??.??. ??? ??? ?????????? ? ?????? ????? ???????? ??????????? ? ??????? ??????, ? ??? ? ??? ????? ??????????. ??? ???: ??????? ???????????. ?? ???? ?? ???????, ????? ?????????? ??? ??????? ? ? ????? ???????, ? ????? ????????. ????????????, ? ??? ? ?????,?? ??????? ???????? ??????, ? ????????? ???????? ??????????, ????????? ?? ?????????, ??? ???????? ??????: ??????? ????????? ?????? ??? ? ?????????.

??? ?? ????????, ?????, ????????????? ????????, ?? ??????, ??? ?? ??? ????. ??? ?? ? ????, ????????: ??????? ?? ???????. ????? ?????, ?????, ?????? ? ???????? ?????? ????? ?????????? ???? ? ??????? ??????????, ?????? ????????? ??????? ??????, ????? ?????????? ??? ????? ? ?????????? ?????? ??? ?????????????. ?? ?? ???????? ??? ????? ?? ????????????: ????? ??????? ???? ????? ??????????? ?????? ????????. ?????? ??? ?? ????? ????????.

???????? ?? ??, ??? ????? ?????????? ? ???????????, ?? ????? ??????? ?? ??? ???????. ????? ??, ??? ??????, ???????? ?????, ??????? ?????? ????????? ????????. ?????????? ? ??????????? ???????, ? ???????? ???? ???????? ???????? ??????, ??? ??? ?? ? ?????? ?????? (?, ????????, ??????????? ??????? ????????) ????????? ??????????? ??????? ??????????????. ????? ??, ???? ??????? ? ???????? ???? ????? ? ?????????.

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? ???????? ??????????, ? ?? ?????? ? ???????????? ???????? ? ???????? (?? ??????? ????????? ?????????? ????? ????????): ??????? ????????????? ??????????? ? ??????? (impm.org (http://impm.org/)), ??????????????? (imhl.org (http://imhl.org/)) ? ??????????????? ?????? ???????? (CoachingOurselves.com (http://coachingourselves.com/)). ? ????????? ?? ?????? ????? ?????? ?? ????????????? ????? ?? ???????, ??????????, ? ???? ? ?? ???? ??????????? ?????.






? ???? ??????????? ????? ? ????? ?? ???? ??????????? ???????



???????, ????? ????????? ? ???, ??? ? ?????????? ???????? ???????? ?????? ???????? ? ?????? ?????? ??????. (?????? ???????????, ?? ??????????? ? ????, ?? ?????? ????? ?? ????? mintzberg.org (http://mintzberg.org/), ? ??? ????? /beaver ? ??? ????????? ?????????? ?????????, ??????? ??????, /books ? ??? ??? ?????, ? ??? ????? ??????? ???????? ????????? ????????? ???? (The Flying Circus, 2005)[1 - ?????? ????? ??????, ??????? ??????????? ? ???? ???????, ?????????? ? ????????? ??????? ? ??????? ?????????? ????????? ????? ?????????.?? ??????. ???.], ? /blog ? ????? ??????? ????????? ???, ??? ? ???? ?????.) ????? ???? ????????, ??? ??? ????????? ??? ????? ? ?, ????????, ????? ????????? ?? ????,?? ? ?????? ? ???????????? Berrett-Koehler (BK). ?????? ????? ??? ??????? ???????? ???????? ???????? ? ????????????? ?????????? ???????????? ??? ????????????, ????????? ???? ? ????? ?? ???? ???? ? ?????? ??????? ? ???????? (Rebalancing Society, 2014). ???????, ??? ?? ??????? ??????.




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??????-????? ? ????? ??????? ??????, ?? ???? ? ???????????? Berrett-Koehler, ????? ????????? ???? ??????? ????, ??? ? ? ????? ?????? ? ??????. ????? ?????? ?????? ???? ????????? ??????? ????? ????: ??? ????????? ??? ?????. ??? ?? ?????? ????? ??????? ?????, ? ? ??? ???????: ??? ?????????? ?????????? ????? ?Bedtime stories for managers?[2 - ???????? ????? ? ?????????.?? ??????. ???.](?????? ???? ?????????? ? ????????); ??? ?? ? ????????? ? ??? ?????????, ? ???????. ????, ????????????? ???????? ????????????, ???????????? ??????? ???????????? ???? ????? ?????? ? ??????? ?????? ?????????: ????????, ???????, ???????, ?????, ????????, ?????? ?????, ?????? ? ?????,?? ? ????? ????, ??? ? ????? ?? ?? ???????, ?????? ?? ???????? ? ??????: ??? ????? ???????, ?????, ???? ? ????????.

???? ?????? ?????????????? ???????????? ???????? ???????? ??????????. ????? ???? ??????????, ?? ???? ???: ??? ??????? ??? ????????????????? ?????? ??????? ? ?????, ? ????? ? ??????????????? ????????. ????, ???????? ?????, ?????????? ?? ???? ????? ???????? ???, ?????????? ???? ?????????, ????????? ??????? ? ??????? ???, ??? ????? ????????? ?????-?????.

? ?????????? ???, ??? ?????? ???, ?? ??? ?? ?????? ????, ??? ?? ??? ??? ?????? ????????? ??? ???? ????????.



? ???????? ??? ????? ???? ??? ??????????, ??????? ?????????? ???? ???????, ????? ?? ??????????? ???????? ??? ??????.




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? ????????? ???????? ? ?????????? ??????.

??????? ????? ???????? ??????.

???????????? ????????, ?????????? Panasonic




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???-?? ??? ? ????? ?????? Eastern Airlines ?? ???????? ? ???-????. ????? ??? ???? ?????????? ? ???? ????????????, ?????? ?? ???????? ??? ?????????.

? ?? ???? ?????????? ???????? ?????????? ?????, ??????? ?? ??????-?? ????????????? ?????????? ?????????.

???????? ??????????!?? ??????????? ? ??????????.?? ???, ???????, ?? ????? ??????? ?????????? ???? ??????, ?? ??? ?????? ?? ?? ??? ?? ??????.

???? ?????,?? ???????? ??????????,?? ? ?? ????????? ??????? ?? ?? ????? ??????????, ?? ?? ? ???? ???.

??? ????? ????????? ? ?? ??? ?????, ???? ?? ??? ????????? ?????????: ??? ? ????????? ????????????? ????? ?? ????????????. ?? ???? ????-?? ?? ????????????! ?????? ???, ????? ? ??????????? ? ??????? ??????? ???????????? ??? ????????????? ????????? ???????, ???????? ????? ? ???, ??? ?? ??-???? ?????????? ?? ?????????? ? ????????? ????????? ??? ?????? ??????? ?????????? ???????????[3 - ??. ??? ????? ????????? ????: ?????? ?? ????? ?????????? ???? ????????? ? ?????????? (The Flying Circus: Why We Love to Hate Our Airlines and Airports, 2005). URL: http://www.mintzberg.org/sites/default/files/book/flying_circus_whole_book_august_2005.pdf (http://www.mintzberg.org/sites/default/files/book/flying_circus_whole_book_august_2005.pdf) (???? ?????????: 16.07.2019).]

??? ??????? ????????, ?????????? ????????? ?????? ?????????? ? ????????? ????????? ???????? ???????????? ? ????? ?????? ????????????? ????????????? ? ???????. ?? ???? ?? ?? ????! Eastern Airlines ????????? ????????????? ??-?? ????????????? ???????.

????????? ??? ?????? ? ????????? ???? ???????? ? ??????? ??????????, ? ???? ?? ???, ?? ???????? IBM, ? ????? ????????? ??? ????. ??????? ??? Eastern Airlines ? ????????? ?????? ????? ????-?? ??????. ? ?????? ?????? ???? ??? ?? ????, ? ?????????? ?????????? ? ?????? ??????? ????????? (???????, ??????????, ???????? ?? ?????), ????? ?????????? ?????? ??? ????????? ??????? ????????. ???? ????? ???????, ? ?? ????? ? ??????????? ?????????? ????? ??????????, ? ??????? ?? ??? ??????? ??? ????????????? ???????? (? ??? ?????? ?? ????, ???????? ?? ??? ?????????? ? ?????????, ??? ?????? ????????? ????? ????????????). ??????? ??, ? ??? ???? ????????????,?? ??????? ?? ?????????????, ?? ??? ??? ???????: ??? ? ? ? ??? ???????? IBM?.

?? ??????? ???? ?????????. ???? ?? ? ???, ? ??? ?????? ??? ????????? ?????????. ??????, ????????. ???????? ? ???????: ????? ???????????? ???????? ?????? ???????? ??????. ????????? ?????????? ??????????? ?? ? ???, ????? ???????????? ? ????????? ?????????. ? ? ???, ????? ?????? ???????.




??? ? ??????? ??????????


?????????? ???? ??????? ?????????? ?? ???????: ????? ?? ?????? ? ? ????????? ???????, ???????? ???????? ? ? ????? ???????, ????? ?????? ??? ? ? HR, PR ? IT ??????? ? ????????. ?????, ? ?? ????????: ????? ???????? ???? ???????? ???????? ?? ??????????[4 - ??. ??? ?????? ?Covert Leadership: Notes on Managing Professionals?, ??? ? ???????????, ??? ??????? ?????? ????, ???????? ?? ??????? ????????. Harvard Business Review, November ? December 1998. URL: https://hbr.org/1998/11/covert-leadership-notes-on-managing-professionals (https://hbr.org/1998/11/covert-leadership-notes-on-managing-professionals) (???? ?????????: 16.07.2019).].








? ?????? ? ??????? ??? ??? ?????? ?? ???? ????????. ????? ?? ?? ??????????, ?? ??????? ? ????????? ????. ??? ????? ????? ??????, ????? ?? ???, ?? ??? ??????, ?????? ????????? ??????? ??????????. ?? ? ????? ????????: ??? ????? ????? ?????????? ?? ?????? ?? ???????????, ?????? ??? ?????????? ? ?????????. ???? ?? ??????? ????????????? ????? ??? ????!

????? ?????? ?????? ? ????? ??????, ???? ?? ????:



????????? ? ????????? ?????? ??????? ???????? ?????????????? ????????: ????????? ??? ?????????, ?????????? ? ?????? ?????????? ???????????????? ??????, ??????? ?? ??????????? ???????????? ????? ???? ????? ?????? ? ?????? ?????, ???????????? ? ????? ???????? ??????. ?????? ? ???????? ???? ?????????, ?????????? ????????????: ?? ???? ?????????????. ???????? ?? ? ? ??????????, ? ???????[5 - Peter F. Drucker, The Practice of Management (New York: Harper & Row, 1954), p. 341?342.].


?? ???, ???????????? ?? ????????? ??? ??????????? ? ?????????

????????? ???????????? ??????????? ????? ????????, ????????? ??????????, ?????? ??????? ?????????? ???????????? ?????? ???????? ???:



??? ???? ??? ?? ??????? ??? ????????????, ??? ????????????? ??? ???-?? ????? ????????, ??????? ????? ?? ?????????? ????? ?????????. ?????? ?? ? ? ????????? ?????????? ??????? ?????????? ??? ? ??????????? ? ????????? ?????????: ????? ????? ????? ??? ?? ????? ? ?????????? ?????? ??-?? ? ??-??[6 - Sune Carlson, Executive Behaviour: A Study of the Workload and the Working Methods of Managing Directors (Stockholm: Strombergs, 1951), p. 52.].


????????? ?? ?????????-???????????

? ?????????? ? ??????? ??????, ????????? ???????????? ?????????? ???????? ?????:



????????? ??????? ???????? ?????????????? ????????, ??????? ????????? ??? ?????? ? ????, ????? ??? ?????????? ??????? ???????? ? ?????????? ??? ??? ??? ? ??????? ????????? ?????-?? ???? ?????? ????????, ??????? ????? ???????????? ???????, ? ???? ?? ?????, ?? ???????, ??? ????????? ????????, ? ???????????? ? ????? ??????, ?? ? ??????? ???????? ???????, ????? ? ????????? ?????? ?????-?? ?????????? ????????? ??????????[7 - Leonard R. Sayles, Managerial Behavior: Administration in Complex Organizations (New York: McGraw-Hill, 1964), p. 162.].


????????? ?? ????????? ?? ??????????

? ????? ???? ??? ?????????? ?????? ?? ??????? ????????. ?????????? ?????? ???? ? ?? ??: ???? ??? ?? ?????????? ???????? ?? ?????? ????????, ???? ?????? ? ?? ??????, ? ??? ?? ?????? ? ??? ???????????! ????????? ????????????? ?????? ?????????, ? ?? ?????? ?? ???????????, ?? ? ? ???????????? ?????? ??????. ????????????? ??????? ???????.

??????, ? ?????????: ????? ?? ?? ?????? ??????? ???????????, ???? ????????? ?? ????????? ??????????? ? ??, ???????, ??? ? ?? ? ??????. ??? ???????? ??????????, ??????, ?? ?????????? ?????????? ??????????? ????????. ?? ?????????? ?? ???????? ?? ????? ???????????: ????? ?? ????????? ????? ??????????? ????. ? ?????????? ?? ?????????? ?? ????? ???????????: ??? ?? ???????? ???? ? ?? ?????? ? ??, ?????? ??????, ?????? ?????? ????????????. ? ?????? ?? ???? ??????????? ????????????? ??????????[8 - ? ????????? ?? ??????? ????? ????????????, ??? ???????? ??????????? ??? ????????????. ??.: TED Talk ? ????? ???????? (?? 21 ??????? 2009 ????), ? ???????, ?? ??? ??????, ??????? ????? ???????? ??? ?????????. URL: https://www.youtube.com/watch?v=Wn1fV47NaWY (https://www.youtube.com/watch?v=Wn1fV47NaWY) (???? ?????????: 16.07.2019).]

??? ??? ??????? ? ????????? ??? ??????????? ?? ????? ???? ??????? ? ?????????, ???? ?????? ??? ??????, ?????? ??????-?? ??? ?? ?????, ??????? ??????? ??? ??? ??????????. ??????????, ?????????? ???????????? ? ????????, ? ??????????. ??, ????????? ??????????, ??? ???????, ??? ????, ????? ????????? ????????.

? ????????? ?????? ???? ??? ? ?????, ? ??? ???????????, ????????, ?????????, ????????? ???? ????????? ?? ???? ?????. ? ???? ???, ?? ?? ???? ???????????? ?? ?????? ??????? ???? ???? ??????.




???? ?????????????, ????? ???? ???????


????????? ??????? ? ???, ??? ???? ??????? ? ?? ?? ?? ?????, ??? ???? ?????????????, ? ????? ????? ?????? ?????????, ?????? ??? ?????????? ? ??? ??????? ??? ?????????.

?????? ???????, ??? ????? ? ???, ??? ?? ?????? ?????????, ? ?? ????? ??? ???????? ???????? ???? ? ???????[9 - Warren Bennis, On Becoming a Leader (Philadelphia: Basic Books, 1989); Abraham Zaleznik, ?Managers and Leaders: Are They Different??, Harvard Business Review, January 2004. URL: https://hbr.org/2004/01/managers-and-leaders-are-they-different (https://hbr.org/2004/01/managers-and-leaders-are-they-different)?(???? ?????????: 16.07.2019).]. ?????? ???????, ?? ?????????? ??????? ????????? ???? ???? ????, ?? ??????? ??? ??? ???? ? ???????.

???? ????????, ??? ???????????? ????? ??????, ? ????? ???????? ??? ???????? ???, ??? ?? ?????? ? ???????? ????????? ?????? ? ???? ???????? ? ?????-?????? ????????? ?????????. ? ?????????? ? ????? ??????. ????? ?? ???????, ??? ???????? ????????? ?????????????????? ???, ?? ??????? ?????? ???????????. ?????? ????? ? ???, ??? ????? ???????? ?????????.

?????????? ?? ??? ???????? ??? ??????? ????????????, ??????? ?? ?????? ???? ???????? ?????? ????? ?? ????????? ? ?????. ? ??????????? ??????, ??????? ??? ???? ?? ?? ??? ?? ????????? ?? ?? ?????? ?? ? ?????, ??? ??????? ????! ??? ?????? ???? ???? ?? ???????????? ????? ???????, ?????????? ? ?? ?????? ??????, ?? ? ????? ?????[10 - Mie Augier, ?James March on Education, Leadership, and Don Quixote: Introduction and Interview?, Academy of Management Learning & Education 3, ??2 (2017): ?. 173; doi: 10.5465/amle.2004.13500521].

????????? ?????????? ?? ???????????: ??? ??? ??????? ????? ? ??? ?? ??????. ??? ???? ??????????? ???????????? ? ????????, ??????? ?? ??????????? ? ??????? ? ?????????? ???? ?????? ????????. ?? ???? ?????-?? ??????? ????? ???????? ?????????? ??????? ????????????? ?????!

????????? ?? ???????, ??? ?????????? ? ??? ???????????, ? ??? ??????? ?? ???????. ??-?????, ?? ??????? ??? ??? ????????: ???????, ??????? ??????? ???? ???? ??????, ? ????????, ? ??? ??????????, ??????? ??????? ?? ? ???? ????, ????????. ??????? ?? ??????? ??? ? ??????. ? ?????? ?? ???????? ????.


??? ??????? ??????????







????????? ??????????, ??????? ????? ?????????


????? ???????? ?????? ??????/????????? ?????????????[11 - ??. ????? 6 ???? ????? ??????? ??????????: ??? ?????? ?????????, ? ??? ??? ????? ?? ?????? ????? (Simply Managing: What Managers Do ? and Can Do Better, 2013).] ?????? ? ????? ?? ???? ?????? ???????? ????? ????????. ? ???????, ? ??????? ????????? ??? ??? ?????????????, ??????? ????????? ? ???????????? ???????, ???????? ?????????.



?????????? ?????? ???????????? ????????? ?????.

???????? ???????? ?????? ? ????????? ?????????.

???????????? ???????????? ? ????????? ???? ?????? ?????.

????????????? ??????? ????? ???? ? ???????????? ?????????? ???????????????.

???????? ? ???????? ???????.



?????????? ???????? ??????? ? ? ?? ?????????. ? ???????, ?????? ? ??????????? ???? ?? ????????? ?? ??, ?? ?????? ???????? ??????????, ??? ???????? ???? ? ?????? ???????. ? ?????? ? ???????? ????????? ?????? ?? ?????? ???? ???????, ??????? ????? ?????, ???? ??????? ? ???? ????????? ??????????? ??????? ???????. ? ????? ??????? ?? ??????? ???????, ? ??????? 52 ????????. ???? ?????????? ? ???? ??? 52 ? ??????, ?? ?????? ??????? ???? ????????? ??????????? ?????????? (??????, ????????? ??????, ??????? ?? ?? ??????).


?????? ?????????

?? ??? ? ????? ?????? ?????? ? ??????????, ????? ?? ???????? ??????? ???????? ?? ????????? (???????? ??????? ????????? ? ???????: ?? ??? ???? ??????!?), ? ????? ?? ? ???? ????????????, ????? ?? ???? ?????? (???? ??? ??????? ??? ??????????). ? ?? ?? ????????? ?????????? ?????????? ?????????? ?? ?????? ? ????? ? ?? ?? ??? ?????????? ??????????. ?? ????? ?? ????????

????? ?????: ???????? ????????? ????????? ???? ??????, ?????? ??? ????????? ??? ? ??????, ?????? ?????? ??? ?? ???????: ?? ????? ?????????. ???????? ???? ?????? ????????????????? ? ????????? ???? ?????.

??-?????????? ?????? ???? ???????? ??????????? ?????? ??????? ??????????? ?????????, ????????? ?????? ??????? ? ???????????. ????????? ??? ??????????, ??? ?????????? ?????? ?????? ???????? ???????? ? ???????? ???????. ????????? ???? ??, ??? ?????? ???-??????? ????????? ???????? ???????? (?? ?? ?????????? ????????). ???, ??????????, ??????? ????????? ???????? ???????????? ????????? ????? (??????, ????? ?? ?????? ? ????? ??????????). ??? ???????????? ??????? ???????? IKEA ????? ????? ???????? ????????? ????? ? ???????. ?? ????????????? ??? ??????????, ????? ?????????? ????? ???? ? ???????????? ?????????? ????????????????. IKEA ???????? ?????? ????? ?? ??????, ??? ????? ???????????? ? ??????? ?????? ???????????? ????????: ??? ???? ?? ????????.


?? ???? ??? ???????? ??, ??????? ??????? ?? ?????? ???????

???? ??? ?????? ???? ?????? ??????? ?????? ???? ????????, ??? ????? ?? ??????, ??? ????? ? ?? ??????? ????, ??? ?????????? ??? ???????????. ????????????? ???? ???????? ?? ?????? ?? ???????????, ?? ? ?? ??????????. ?? ??, ? ?????????, ??????????????? ?? ???????? ?? ???????????? ? ??? ???? ?? ?????-?? ????? ???????????: ?????? ??????? ???????? ? ??????? ??? ???????? ???????? ?????????????? ?????????,?? ? ??????????? ???? ?? ?????????????? ?? ????? ? ????????? ??? ? ???? ???? ???? ?? ?????????????? ?????????.

????? ?????????? ?????????? ? ???? ???????: ??? ? ???????????, ??? ? ?????????? ??????. ?? ?????? ?? ?? ???, ??? ???????? ??????????,?? ?????? ?????? ??????????, ???? ???? ???? ? ?????????? ??????? ?????, ?? ???? ??????? ?? ?????????,?? ?????????? ???????? ??? ??????? ???? ??????????, ?? ?????? ?? ? ???, ????? ???? ? ???? ? ?????? ? ????? ???? ????? ???????? ???, ??? ??????? ????? ???????????? ? ????? ?? ???????????; ?????????????, ????????? ? ????, ???, ??? ????? ??????? ???? ? ????? ???????????, ? ? ???????????? ?? ???????????.

???, ??? ???????? ??????????, ??????? ?? ???????? ?????? ? ???, ??? ????? ?????????? ??? ???????????. ????????, ??????????, ?? ????????: ???????? ???????????, ?????? ? ??? ?????. ?????? ? ??????? ?? ???????????? ?????????? ?????? ????????.

? ?? ????????? ??????? ??????? ? ???????????, ?? ???? ? ?????????? ?????????????? ????????, ??????? ???????? ? ????? ???????? ???????? ???????????, ?? ??? ???: ?????? ??? ???????? ?????????, ?????????? ? ????, ???? ???????? ???????? ??? ??? ???????. ? ??????????? ????? ????????? ? ???, ??? ? ??? ?????????.


??????????????? ?????? ???????? ???????, ??????? ????????? ???????? ???????????????? ?????? ? ???????????

? ????????????? ?? ?? ?????? ??????????; ??? ???????? ???????? ????????








* ????? ?????? ?? ???? ?? ? ????? ?????? ?? ???, ??? ?????????? ??? ?? ?????, ?????? ?????-?? ???? ?????? ? ??? ?? ?? ????. ???? ?????? ????? ? 1920 ???? ???????? ????? ??? ????????? ????????????? ? ??, ??? ?? ????????? ??????: ???????????? ???????????? ?????????????? (The Executive and His Control of Men: A Study in Personal Efifciency), ? ??????? ???????? ????????: ??????????? ?? ??????????? ????? ?????????? ????????????, ?? ???? ??? ?????? ? ?????, ? ????????? ?????????? ?? ????????? (p. 22, 31). ????? ???????? ?? ???? ?????? ?????????????. ???, ???????? ??????????? ???? ??????, ?????? ?????????? ? ????????? ????????; ?????????? ??????? ??????????? ???? ??????, ??? ????????? ????. ?????? ?? ????????????? ??????????????? ????????, ???????????? ? ?????? ???? ???????????? ??? ????????. ???????, ????? ?? ???? ? ?????? ????????? ? ? ??????.




???????? ?????????? ???????????


??????? ? ???? ?????? ???? ???????? ???????, ? ??? ???????: ?? ???? ???? ??????????. ???????? ?????????! ? ????-?? ?? ?????? ? ?????????.


?????? ? ???? ??????????

?? ????????? ?????????? ????? ????????????? ????????? ??? ????????????? ? ??????? ??????????????? (IMHL) ?????????? ? ???? ????????? ?? ????????, ? ???? ?????? ????????, ???, ?????? ???????????, ?????????? ????? ??????????? ?????????? ???????. ? ????? ?? ??? ??? ? ??? ???????? ???? ????????? ??????? ?????????. ????? ????????? ????????? ????????? ??????? ?????????, ??????? ??????? ????? ?????????? ?????????. ??? ?????????? ?????????????? ?????????????, ?? ???? ?????????? ? ?????????, ?????????? ???????? ?????????????? ????? ??????? ? ???????????. ? ???????? ???? ????.

? ????? ??? ????????? ????? ?? ??????, ? ?? ?? ????? ????????? ?????? ? ? ???????? ???. ?? ???? ?????????? ????????? ????? ?? ??? ????. ? ??????????? ?????????? ??????, ????? ?????????? ????????? ????????, ????? ??????? ??????????. ???? ?????? ????? ??????? ????? ??????? ???????, ????????, ?? ??????? ????????? ?? ? ???? ??????? ????? ???????, ??????????? ?? ????? ???????????.




????? ???????????????? ?????????.


????? ???????????? ??? ???????.

?????????? ??? ????? ???????, ????? ?????? ????????? ?????? (https://www.litres.ru/genri-mincberg/42-istorii-dlya-menedzhera-ili-skazki-na-noch-ot-genri-minc/) ?? ??????.

????????? ???????? ????? ????? ?????????? ?????? Visa, MasterCard, Maestro, ?? ????? ?????????? ????????, ? ?????????? ?????????, ? ?????? ??? ??? ???????, ????? PayPal, WebMoney, ??????.??????, QIWI ???????, ????????? ??????? ??? ?????? ??????? ??? ????????.



notes


??????????





1


?????? ????? ??????, ??????? ??????????? ? ???? ???????, ?????????? ? ????????? ??????? ? ??????? ?????????? ????????? ????? ?????????.?? ??????. ???.




2


???????? ????? ? ?????????.?? ??????. ???.




3


??. ??? ????? ????????? ????: ?????? ?? ????? ?????????? ???? ????????? ? ?????????? (The Flying Circus: Why We Love to Hate Our Airlines and Airports, 2005). URL: http://www.mintzberg.org/sites/default/files/book/flying_circus_whole_book_august_2005.pdf (http://www.mintzberg.org/sites/default/files/book/flying_circus_whole_book_august_2005.pdf) (???? ?????????: 16.07.2019).




4


??. ??? ?????? ?Covert Leadership: Notes on Managing Professionals?, ??? ? ???????????, ??? ??????? ?????? ????, ???????? ?? ??????? ????????. Harvard Business Review, November ? December 1998. URL: https://hbr.org/1998/11/covert-leadership-notes-on-managing-professionals (https://hbr.org/1998/11/covert-leadership-notes-on-managing-professionals) (???? ?????????: 16.07.2019).




5


Peter F. Drucker, The Practice of Management (New York: Harper & Row, 1954), p. 341?342.




6


Sune Carlson, Executive Behaviour: A Study of the Workload and the Working Methods of Managing Directors (Stockholm: Strombergs, 1951), p. 52.




7


Leonard R. Sayles, Managerial Behavior: Administration in Complex Organizations (New York: McGraw-Hill, 1964), p. 162.




8


? ????????? ?? ??????? ????? ????????????, ??? ???????? ??????????? ??? ????????????. ??.: TED Talk ? ????? ???????? (?? 21 ??????? 2009 ????), ? ???????, ?? ??? ??????, ??????? ????? ???????? ??? ?????????. URL: https://www.youtube.com/watch?v=Wn1fV47NaWY (https://www.youtube.com/watch?v=Wn1fV47NaWY) (???? ?????????: 16.07.2019).




9


Warren Bennis, On Becoming a Leader (Philadelphia: Basic Books, 1989); Abraham Zaleznik, ?Managers and Leaders: Are They Different??, Harvard Business Review, January 2004. URL: https://hbr.org/2004/01/managers-and-leaders-are-they-different (https://hbr.org/2004/01/managers-and-leaders-are-they-different)?(???? ?????????: 16.07.2019).




10


Mie Augier, ?James March on Education, Leadership, and Don Quixote: Introduction and Interview?, Academy of Management Learning & Education 3, ??2 (2017): ?. 173; doi: 10.5465/amle.2004.13500521




11


??. ????? 6 ???? ????? ??????? ??????????: ??? ?????? ?????????, ? ??? ??? ????? ?? ?????? ????? (Simply Managing: What Managers Do ? and Can Do Better, 2013).



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